People click on your ads, but that’s it. People land on your website, but rarely proceed with anything tangible. Marketing looks good, but performance doesn’t. Landing pages feel all over the place.
that aren’t getting you customers?
I help healthcare and private service-businesses understand why their funnel traffic isn’t converting and help them refine their content, messaging, and creative to see a r e t u r n on paying customers.
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Landing Page Optimization / Paid Media Creative / CRO Auditing / Direct Response Design
A m e t h o d that covers each stage of today’s funnel
1—Mesaging Alignment
Awareness
Understanding the traffic going to your campaigns and where there’s drop-off
2—Mapping
Interest
Getting your value proposition and RTBs to align with what’s being promised across paid social & search
3—Creative Refinement
Consideration
Refining and forecasting things that create doubt and drive prospects away
4—Optimization Roadmap
Conversion
Building out your message across headlines, social proof, CTAs and other key places
5—Funnel Analysis
Retention
Getting structure in place to ensure your funnel scales overtime
What you w o n ’ t get
No google searched, or AI-cloaked ideas that you could have found out yourself. Methodology that’s been built through 12+ years working in the trenches of direct response, growth, content, and CRO.
No generic or random recommendations. Expertise of every step within the modern day funnel and how to work it, specifically, to your business model.
No rushed or sloppy work.
No pushing ideas that don’t make sense for your business. If something isn’t worth doing, I will not do it.
Time to p r e s s the button
You’re frustrated because you aren’t seeing a return on the money you’re spending on acquisition
You’re curious about how customers are influenced to spend their money with companies and brands that they support
You’re confused about how the marketing funnel works and why, exactly, the game works this way
